Marketing Planning Specialist (Michaels)
Posted by karenses on April 4, 2008
Creativity. Fun. Inspiration. — YES THAT’S MICHAELS
We currently have an opening in our Corporate Marketing. Department for a:
Title: Marketing Planning Specialist
JOB OVERVIEW:
Actively plan, direct and evaluate marketing initiatives aligned with company goals. Provide integral program coordination between all Michaels marketing components to create a seamless program presentation to the customer. Work closely with Merchandising, Ad Planning, Advertising, Media, Vendors, Michaels.com and Store Operations to ensure timely program success.
JOB RESPONSIBILITIES:
• Develop detailed marketing programs that support key merchant categories.
• Manage the development and presentation of program components to senior management.
• Provide accurate and consistent communication of program to corporate stakeholders and store associates.
• Manage the Marketing Public Relations function with external agency partner.
• Manage the seamless implementation of programs across all of Michaels customer touch points.
• Assist with category specific Direct Mail, E-mail and Magazine media advertising programs.
• Analyze the effectiveness of marketing programs and provide final reporting and recommendations up to program completion.
• Provide support for merchant categories as assigned by Manager – Marketing Programs.
• Coordinate planning calendars and maintain timelines as assigned.
JOB REQUIREMENTS:
• 5+ years experience retail marketing program mgmt. experience at a specialty retailer or advertising agency environment.
• Bachelors Degree in Marketing, Communications, Advertising, or Business
• MicroSoft Office Proficient including Powerpoint, Word and Excel
TO APPLY:
Apply on-line at our corporate website at www.michaels.com/jobs. Here is the link for this job: http://michaels.hrsmart.com/cgi-bin/a/highlightjob.cgi?jobid=7706
ABOUT MICHAELS BENEFITS:
For over 20 years, we have provided tools for creative living for Michaels’ customers. We are equally committed to providing benefits that allow each of our associates to design their personal and professional lives with more choices, including:
Flexible Work Schedules
Competitive Vacation Policy
Medical Insurance (Blue Cross Blue Shield)
Dental Insurance (CIGNA)
Vision Insurance (EyeMed)
401(k) plan with company match (up to 6% at $0.50 per Dollar)
Flex Spending Accounts
Day Care Facility Discounts
Business Casual Environment/Jeans Fridays
Employee Merchandise Discounts
Employee “Sample Sales”
On-Site Development Training and Classes
On-Site Fitness Center (Weights and Cardio Machines)
On-Site Weight Watchers Meetings
On-Site ATM (Automated Teller Machine)
On-Site Cafeteria
For more information about Michaels go to our Corporate website at www.michaels.com
- Compensation: Salary plus bonus
- Principals only. Recruiters, please don’t contact this job poster.
- Please, no phone calls about this job!
- Please do not contact job poster about other services, products or commercial interests.
