[10/01/08] Greetings from Paladin! I wanted to get in touch, and let you know about an exciting new marketing communications opening with one of our clients near Addison. Please see below for full details. You’re welcome to respond back to me directly if you’re interested in learning more. Thanks, Elise
Paladin is a staffing firm specializing in Marketing, Creative Services and Communications staffing. www.paladinstaff.com. One of our clients, a b2b enterprise software solutions corporation in Addison, has an immediate need for a full-time freelance Marketing Communications Specialist. Rate: $28-$34/hour, Full-Time Freelance, On-Site only
This role is responsible for creating and executing integrated marketing communications programs to drive awareness, leads and revenue from both installed base customers and prospects. Candidates with 5+ years of experience are encouraged to apply. This project is slated to run from 3 to 6 months, and would begin immediately. Candidates must be able to work on-site during traditional business hours to be considered. This is a full-time freelance role.
To apply, send your resume and rate requirements to Elise at elise@paladinstaff.com.
Responsibilities
Interface with Product Management to understand solution positioning/key messages, and sales to understand market requirements and opportunities; develop marketing communications campaigns for specific products and vertical markets.
Execute integrated communications programs including the following elements: email, web landing pages, direct mail, tele-prospecting, demos/flash tutorials, webinars and online advertising in conjunction with PR and Events.
Work closely with Field Sales and Inside Sales to develop targeted direct communications in support of their up-sell and prospecting efforts.
Work with in-house copywriter and graphic designer to develop campaign pieces and sales tools (data sheets, emails, landing pages, online ads, etc )
Coordinate with Database Marketing Manager to develop targeted lists for direct marketing and Sales prospecting efforts.
Actively track and monitor the effectiveness of marketing tactics to ensure that awareness, lead and ROI objectives are being met / exceeded.
Develop and coordinate joint lead generation campaigns with channel partners.
Required Skills
Experience with B2B marketing of complex technology products (experience with IT buyers a plus)
Strong creative writing and communications design skills
Strong project management skills
Ability to multi-task
Detail and metrics oriented
Willingness to work as a team
Sincerely,
Elise Van Buskirk
Account Manager
The Paladin Companies, Inc.
Marketing & Advertising Staffing Solutions
200 W. Madison St., Suite 1805
Chicago, Illinois 60606
Phone: (312)654-2600
Fax: (312)654-2608
Email: elisev@paladinstaff.com
www.paladinstaff.com
