Marketing Manager (Frisco TX)

Job Summary

Location Frisco, TX 75034

Industries Management Consulting Services Computer/​IT Services

Job Type Full Time Employee

Relevant Work Experience 5+​ to 7 Years

Education Level Bachelor’s Degree

Career Level Manager (Manager/​Supervisor of Staff)

About the Job

Overview

iOLAP (www.iolap.com ) is a Frisco Texas based provider of business intelligence consulting services with a national account base.  We are looking for an experienced Marketing Program Manager to lead our customer, partner and lead generation programs. The ideal candidate will be an action-oriented strategic thinker who is able to combine both marketing vision with execution.  We are looking for an organized, detail oriented, self-starter who can deliver results with a minimum amount of supervision.

Key Responsibilities
- Own and manage all marketing activities including; defining long/short-term marketing strategy, developing plans and tracking results.
- Develop, manage and execute online and offline marketing programs including print collateral, conferences, email marketing, print advertising, direct mail, field marketing, webinars, content development and syndication to support lead generation and marketing communications objectives.
- Manage end-to-end program/project implementation from program definition and planning to campaign execution.
- Analyze and report on program performance, response, ROI and make recommendations for future activities based on program results
- Work closely with sales teams to provide direction and materials necessary for timely program response and follow up activities
- Assist with the creation of white papers, case studies, collateral, and other content
- Write / edit copy for emails, direct mail, newsletter, website, banners, advertising and other communications
- Analyze campaign effectiveness and cost to best direct ongoing marketing expenditures.

Experience and Skills
** BA/BS required
** Ability to manage multiple projects concurrently
** Demonstrated capacity for developing and understanding marketing strategy
** Strong understanding of software development processes and B2B sales model
** Demonstrated success working in a fast paced, team-oriented environment
** Experience with direct and online marketing tactics and technologies.
** Strong interpersonal skills; ability to communicate and persuade at all management levels and thrive in a cross-functional environment.

A plus to have any of the following:
** Expertise with Salesforce.com
** Copywriting skills
** HTML, graphic design and web programming experience

iOLAP is an experienced pure-play BI consultancy with a proven track record of success and growth.  This position will be compensated with a combination of competitive base salary plus generous annual bonus for proven lead generation and revenue growth results. 

We offer:
** Competitive salary
** Generous bonus program
** Attractive benefits package
** Highly challenging and rewarding environment
** Ability to impact the business