Archive for February, 2010
Marketing Manager (Frisco TX)
Title: Marketing Manager
Skills: Social Media, Traditonal Marketing
Date: 2-16-2010
Description: The Marketing Manager will be responsible for all outbound marketing activities, both traditional and digital to create sufficient demand to meet the sales forecast. In addition to direct demand generation, also be tasked with ensuring the marketing organization is maximizing the usage of marketing automation technology and be responsible for the training of new users. Candidates must possess strong written and verbal communication skills, experience developing marketing plans and preparing related budgets and forecasts, a degree in Marketing, and 5+ years of experience in marketing promotions, direct mail, market research, and collateral development in the business applications space.
Primary Responsibilities:
* Create enough prospects and leads to drive the overall sales plan of the company.
* Execute on campaigns monthly.
* Manage all outbound traditional and digital marketing campaigns (email, direct mail, high impact mail)
* Develop/implement best practices in automated demand generation.
* Develop and implement lead scoring and lead nurture program.
* Standardize campaign reporting and dashboards for marketing and sales.
* Provide support, coaching, and training to other users.
* Scope new program development for email development team.
* Implementation and customization of Marketo/Silverpop’s automated marketing tool, development of program builder templates.
* Create bi-weekly campaign and pipeline reports.
* Continuously analyze outbound demand generation processes to find and implement new efficiencies
* Market research activities to support outbound marketing efforts.
* Analyzing target markets/solutions to support maintenance of sales tools, web site content, presentations, collateral, newsletters and webinars.
* Webinar management, promotion and tracking
Knowledge/Skills/Abilities
* Bachelor*s Degree in marketing and 5+ years of direct experience in business applications
* Excellent written and oral communications skills. Strong marketing writer.
* Strong attention to detail.
* Strategic/creative thinker with strong data management and analytical skills
* Experience writing, designing, sending, testing and optimizing emails and other campaigns.
* Experience with email marketing and automation software (Marketo, Eloqua, SilverPop)
* Experience executing direct mail campaigns and monitoring campaign performance.
* Some understanding of the IT and business services marketplace.
* Ability to problem solve, multi-task and meet deadlines.
* Experience collaborating across marketing, sales and technology teams.
* Some experience with customer relationship management (CRM) solutions
Joe Guzman
American Unit Inc
2801 Network Blvd
Suite 810
Frisco, TX 75034
Web: http://www.americanunit.com
Marketing Exec (Plano TX)
Senior VP, Global Sales Ops & Marketing – new
Plano, TX
Description Invensys Operations Management is a global technology, software and consulting organisation leading significant change in process manufacturing, plant optimisation, business operations and enterprise performance. We do this by helping our customers to take advantage of manufacturing and business operations. Our solutions help to automate plants and facilities and allow a wide range of personnel to receive and respond to changes in conditions more quickly and effectively, and thereby keep their operations running efficiently and safely. Our market-leading solutions include Foxboro field devices and control systems
Marketing Exec (Plano TX)
VP of Marketing at Rent-A-Center
Location: Plano (Dallas/Fort Worth Area)
URL: http://www6.rentacenter.com/Employment.html
Apply Now
Request Referral Type:Full-time
Experience:ExecutiveFunctions:Advertising, Marketing Industries:Retail Posted:February 26, 2010 by Mary Essinger Compensation:Six figures: base, bonus & stock optionsJob Description
The VP is responsible for developing and managing the strategy and execution of marketing programs to meet business and department goals. Work with the CMO to develop the marketing objectives to meet short-term and long-term business goals of acquiring and retaining customers and growing overall revenues. In addition, will participate in setting general marketing strategies (ex. positioning and messaging), but specifically the execution of the marketing strategies in the areas of information-driven, marketing and sales programs such as CRM, sales leads management and other one-to-one marketing (i.e. email, direct mail, in-store, and so on).
Key Responsibilities
Develop go to market strategies to meet and execute on opportunities specifically leveraging Sales Leads, CRM, analytics, and direct marketing tools. These must support and complement general market activities.
Develop a vision and a plan to build the team and resources needed to deliver the information-based marketing programs. These include Sales Lead team, CRM team, analytics team, and other internal and/or external agency staffing as needed.
Develop tactical programs and manage the budgets to execute them.
Help translate the department skills and vision across the company to be able to effectively operate and execute programs on an interdepartmental basis.
Develop CRM strategy for the portfolio of brands and within each brand.
Work to ensure that tactical support for the vision is executed effectively across functional alignment through Operational Strategic Initiatives.
Effectively partner with business unit owners to drive the business while serving as a trusted advisor to executive level.
Attend meetings and presentations to facilitate the acceptance of department strategy, roadmaps and capabilities.
Communicate fully and effectively with the CMO; keep the CMO fully informed of progress, issues, and activities and when necessary involve the CMO in problem solving.
Participate annually with CMO on setting department direction, goals, and budget development; quarterly, review performance against annual.
Other responsibilities and key result areas will be assigned as required.
Skills
At least ten years experience in all areas of marketing with four years experience managing a team of marketing professionals of all experience levels.
At least five years experience in business to consumer marketing in retail or financial marketing with hands on experience developing or managing an information-based marketing team such as analysts (ex. modelers), CRM, or direct marketing with extensive experience in direct mail, email, direct response TV or sales leads identification.
At least three years of recent experience using structured CRM programs in a retail or financial business.
Strong understanding of the digital/interactive marketing space.
Clear understanding of the role and ability of marketing analytics to develop successful programs.
Working knowledge of modeling and advance analytical techniques.
Ability to differentiate and support various priorities in various ways, but look for efficiencies across brands/the enterprise.
Proven ability to develop strategy, be creative, and provide analytical direction.
Ability to develop and grow a team of marketing professionals by providing clear concise directions and expectations to all team members.
Ability to effectively and efficiently resolve issues, problems and conflicts within team, resources, and interdepartmentally.
Ability to support specific needs of various brands and operating units within Rent-A-Center.
Ability to envision and translate required information needs, such as business rules, to allow technical support team to deliver required information (i.e. to the analysts or DBA’s).
Organizational planning skills such as staffing and hiring, as well as managing internal and external resources including budgets.
Strong written and oral communication skills with ability to work across all departments.
Must be a hands-on manager.
Company Description
Our stores offer name-brand furniture, electronics, appliances and computers through flexible rental purchase agreements that generally allow the customer to obtain ownership of the merchandise at the conclusion of an agreed upon rental period. We offer same-day delivery, 90 days same as cash and an early purchase option. Should merchandise need repair while it is on rent, we repair it at no additional cost to the customer. We also offer our customers a product substitute to use while theirs is in service.
Rent-A-Center provides an easy, affordable way for people to furnish their homes without incurring a continuing obligation and without needing access to credit.
Rent-A-Center’s operations include:
• Get It Now! – based in Wisconsin, our subsidiary, Get It Now, LLC, offers merchandise on an installment sales basis.
• Rent-A-Center Financial Services – provides short-term loans, check cashing, money transfers, and other convenient financial services and operates within some of our Rent-A-Center stores.
• Rent-A-Center Corporate Leasing – provides furnishings for businesses that need short-term living arrangements for employees.
• National Product Service – provides merchandise warranty and repair service to our stores and third parties from 30 service centers located across the U.S. and in Puerto Rico
• Rent-A-Centre – our Canadian operations
• ColorTyme – a national franchisor of rent-to-own stores
Additional Information
•No third party applications.
Job ID: 877498
Marketing Coordinator (Coppell, TX)
Job Title Marketing Coordinator
Requisition # 118112BR
Location United States – Texas – Coppell
Area of
Interest Administrative/Clerical
Marketing
Position
Type Full Time
Posting Job Description REPORTING RELATIONSHIP:
This position reports to the Sr. Manager of Marketing for Time Warner Cable Business Class, Texas. There is extensive interaction with external creative agencies, suppliers and substantial internal contact with other departments and system personnel.
MAIN PURPOSE OF JOB:
The primary purpose of this position is to assist the TWCBC Marketing Managers in the planning and coordination of marketing programs to provide sales enablement and support.
MAJOR DUTIES AND RESPONSIBILITIES
ESSENTIAL FUNCTIONS:
1. Assist in developing and implementing marketing strategies and plans in support of the TWCBC Outside Sales team.
2. Assist in the communication of marketing programs to sales teams, customer service center, and other internal departments.
3. Assist with advertising functions for various publications including conception, proofing, and implementation; ensuring all employees are aware of all advertising.
4. Develops and assists in the implementation of marketing campaigns of all products as instructed, including direct mail, bill inserts, radio, television, telemarketing, direct sales and advertisements.
5. Assist in research, analysis, and reporting of campaign results.
6. Order promotional materials and coordinate inventory management through a third-party.
7. Negotiate and coordinate local events participation and associated events materials.
8. Keep track of all marketing materials for sales teams and internal departments.
9. Assist with Internet and Intranet proofs for rollout and accuracy of campaign materials.
10. Perform other duties as assigned.
EDUCATION/EXPERIENCE
Bachelor’s degree (B. A.) from a four year college or university preferred; High school diploma or recognized equivalent with one year experience or equivalent combination of education and experience.
SPECIAL SKILLS, KNOWLEDGE AND ABILITIES:
1. Comfortable with Microsoft Office applications. Intermediate skills with Power Point, Word and Excel preferred.
2. Must have good, persuasive verbal and written communication skills.
3. Excellent proofing and editing skills.
4. Working knowledge of cable or telecommunications industry.
5. Ability to organize, prioritize, meet deadlines and perform assigned duties with no supervision.
WORKING CONDITIONS
PHYSICAL REQUIREMENTS OF JOB:
1. Ability to lift up to 20 lbs.
2. Typing and reading on a computer.
3. Communicating in person, via telephone and through correspondence.
The physical demands for this position are typical to an office environment and must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Time Warner Cable offers
competitive benefits to include medical, dental, vision, a matched 401(k) plan, tuition reimbursement, and free cable (in
specified areas). Qualified candidates should apply on-line at http://www.timewarnercable.com . EOE/M/F/D/V
Marketing Director (Insurance – Addison, TX)
Job Title DIRECTOR – MODEL OFFICE PLANNING
Job Function and Key Duties & Responsibilities
– Produce customized member agent marketing materials (brochures, letter templates, presentations).
– Facilitate Model Office marketing planning component of 360 workshop meetings.
– Coordinate with Nautilus SMRU for compliance approval for agent marketing materials.
Provide on-going follow-up for Model Office participants and Nautilus member agents through call support for:
– Marketing planning
– Practice management and business planning coaching
– Serve as liaison for general information for Model Office and Nautilus services to both member agents and Home Office inquiries
Administration of Model Office 360 meeting program:
– Oversight of Model Office annual planning calendar
– Assist with creation and sending of MO 360 communications
– Schedule and set up of workshop meeting room, supplies, and catering
– Responsible for attendee and program tracking reports
– Assists with Nautilus Annual Meeting to provide Model Office content and support as required
Assist with coordination and support of Nautilus and NYL marketing materials:
– Coordinates Nautilus brochures updates & external marketing material with HO and Nautilus Sr. management and compliance
– Coordinate with Nautilus IT staff to facilitate Model Office updates for Nautilus Member Website
– Facilitate Nautilus information for Affluent Market projects as needed with HO
Job Location TX – Addison
Department AGENCY DEPARTMENT
Position Type Full Time
AutoReqId 4379BR
Required Qualifications
• College degree required
• Demonstrated communication skills–verbal, and written
• Microsoft Office, with advanced PowerPoint proficiency
• Experience with contact database software
• Experience with graphic design software preferred
• Well-organized, ability to handle multiple projects
• Comfortable with high degree of client interaction
Marketing Support (Addison TX)
Requisition Number: 100
Job Title: Intern…NE
Assignment Category: full-time
City: Addison
State/Province: Texas
Country: U.S.
Shift: Days
Requirements:
•MBA –Completed ½ of MBA program with 2-4 years prior work experience in sales, consulting, or entry level marketing.
• 2-4 Years Post Baccalaureate Work Experience
Job Description: The Marketing Intern assists Corporate Marketing with facilitation and administration of the various marketing disciplines and projects. Applicants should have a strong interest in Marketing, Business Management and Communications and will be either working, studying directly or undertaking related study within the fields of Marketing or Business Management.
•MBA –Completed ½ of MBA program with 2-4 years prior work experience in sales, consulting, or entry level marketing.
• 2-4 Years Post Baccalaureate Work Experience
The Marketing Intern will assist the Corporate Director of Marketing with the facilitation of the marketing function. These may include, but are not limited to, one or more of the following:
• Website: proof-reading, development of copy, publishing, and analytics
• Research and recommend initiatives to increase growth opportunities
• Research and analyze competitors, market dynamics, distribution channels and/or customers.
• Assisting with the development and implementation of marketing strategy regarding specific corporate initiatives.
• Marketing report compilation
• Writing/editing and distributing press releases
• Compilation of media clippings and media reports
• Proof-reading of advertising, marketing materials and media releases
• Database co-ordination
• Assisting with the planning and implementation of photo shoots, customer meetings, workshops, and projects.
• Ability to effectively balance multiple projects and meet tight deadlines
• Excellent verbal and written communications skills.
• Strong computer skills, including: Word, Excel and Power Point
• Extremely self motivated and detail oriented
• Strong organization skills
• Ability to work in a team environment as well as independently
• Excellent business acumen
• Ability to adapt, evolve and grow
• Strong analytical skills with modeling capabilities
• Web site design, desktop publishing and other computer applications
Dresser, Inc.
15455 Dallas Parkway
Addison, TX 75001
Phone: 972.361.9800
Fax: 972.361.9903
Media Relations
Phone: 972-361-9800
corporatecommunications@dresser.com
Sales & Marketing Consultant (Dallas, TX)
National Internet Marketing Consultant
Posted date [2010-Feb-17] (ID: 6449)Our National Internet Marketing Consultants (IMCs) have a unique opportunity to blend a truly consultative sale with a meaningful, long-term relationship with clients. IMCs are our primary evangelistic force in promoting and demonstrating the value of the company platform to the businesses that need to reach more local consumers. And because our IMCs know they have a product which truly helps multi-local businesses, they are eager to help spread the word and bring advertisers onboard.
Specifically, they deliver technology-enabled, full-service digital marketing strategies and solutions to National Brands with multiple locations.
The position is in a booming industry where technology meets advertising. An IMC must know how to strike a successful balance between growing their book while maintaining meaningful, consultative and lasting relationships with their existing clients.
Our IMCs know how to run great campaigns and retain clients, have a skill set which goes well beyond the traditional sales profile, and are crucial to our corporate culture.
Responsibilities
• Utilize the consultative sales approach for our franchisees, dealers and branch locations to build solid long term relationships
• Assist Corporate with online brand integrity
• Effectively manage Pilot Programs and Launches
• Closely monitor and troubleshoot individual campaigns
• Analyze data and provide specific timely reporting to sales manager and/or the franchisee
• Proactively seek additional market mastery, continuing education on assigned industries, clients
• Attend trade shows and conferences as an exhibitor representing che company
• Manage a wide range of projects with little supervision
Ideal Candidate
• 3-5 years of inside sales/account management
• Exceptional relationship builder
• Heavy project management skills
• Working knowledge of Excel, Word, Outlook
• BS/BA degree
PLEASE APPLY DIRECTLY WITH THE EMPLOYER
http://www.reachlocal.com/career/national-internet-marketing-consultant
Marketing Manager, Online (SW Air, Dallas TX)
Marketing Manager, Online Products POSTED: Feb 19
Salary: Open Location: Dallas, Texas
Employer: Southwest Airlines Type: Full Time – Experienced
Category: Marketing: Management Required Education: 4 Year Degree
Employer Information
About Southwest Airlines
Southwest Airlines (www.southwest.com) is the only shorthaul, low-fare, high frequency, point–to–point carrier in America. Behind the colorful airplanes and equally colorful and fun staff, Southwest has a rich history and a vibrant future. Founded in the early 1970’s, Southwest initially served three markets: Dallas, San Antonio, and Houston. By 2003 Southwest had risen to the top of the monthly domestic originating passenger rankings. Southwest operates more than 3,100 flights a day coa….more info
View all our jobs
Job Description
Southwest Airlines has a career opportunity available for a Marketing Manager, Online Products.
The successful Candidate will be responsible for: * Develop strategy and vision for online products * Lead online merchandising initiatives for select product categories * Develop and manage against annual product goals, forecasts and budgets while executing overall marketing plans * Responsible for evaluating and managing against appropriate return on investment as priority during product discussions and decisions * Responsible for negotiation of contract terms with product vendors and/or partners * Utilize Customer feedback to manage and/or consult against pricing, promotion and product feature decisions * Collaborate with both internal and external product partners in a fashion that builds and leverages the Southwest brand * Manage key product supplier partnerships and serve as a liaison with various internal Southwest support departments and marketing partners to ensure the delivery of Legendary Customer Service * Lead projects as assigned, including feasibility research, business analysis, new product development, and implementation management * Prepare business updates and analysis for product categories * Prepare and deliver presentations to both internal and external executives and other key constituents
Requirements
Position Qualifications: * 4 year degree required * 5 years Marketing or Product Management experience with Customer focused brand * 3 years Online Marketing preferred * 2 years Travel Industry experience preferred * 2 years direct supervisory and team leadership experience preferred * Advanced in PowerPoint, Excel, Word, and Access * Knowledge of website technology and databases * Must have strong presentation skills * Strong online analytics training and background needed
Senior Marketing Manager (Healthcare, Dallas TX)
Senior Marketing Manager, Emergency Cardiovascular Care
Status
Active
Employment Type
FullTime
Location Dallas, TX
Description
What’s your motivation? Opportunity! Creativity! Contribution! It’s all part of working for the American Heart Association, where you can contribute professional growth with personal fulfillment. So if you’re considering a rewarding career, consider the American Heart Association. We have an excellent opportunity for a Senior Marketing Manager in our Emergency Cardiovascular Care Department, at our National Center located in Dallas, TX.
http://koda.us/employers/-americanheart-/jobs/547079/senior-marketing-manager-emergency-cardiovascular-care?utm_source=SimplyHired&utm_medium=organic&utm_campaign=SimplyHired
MarCom Consultant (Richardson TX)
Ld Marketing Comm Consultant – new
BlueCross BlueShield of Illinois – Richardson, TX
Ld Marketing Comm Consultant Job ID #:413945 Location:TX – Richardson Functional Area:Other Business Operations Department:Print Collateral -TX Position Type:Full-Time Regular Education Required:Bachelors Degree Experience Required:At least 7 years Relocation Provided:No Posting Expiration Date:Feb 22, 2010…
Dallas Marketing Jobs 